AMP 103.3, Boston Cardi B Does Nursery Rhymes

Cardi B has her baby and The TJ Show, AMP 103.3, Boston has a reply!  As TJ always does, it’s both relatable and highly innovative.  My friends at Coleman Insights talked this week in their blog about the three T’s of content:  What is your topic, what...

CBS-FM, New York Scott Shannon is Confused by Lettuce

Real life is really funny.  Relatable stories are fun to hear.  That’s proven in this clip from the legendary Scott Shannon, CBS-FM, New York City.  Scott knows he’s perceived as a star by the audience (he earned his way there by connecting with and...

Happy Endings

The world is immensely stressful and there’s lots of bad news.  So, good news features work to position you as a positive outlet.  Either through soliciting for them online or asking listeners to call and contribute them, highlight the good things happening in...

WDRV, Chicago Sherman’s $14,000 Vacation

Hooking the audience with a question almost always works to build intrigue to hear a story.  Brian Sherman, from Sherman and Tingle, WDRV, Chicago, had a lovely summer vacation, until he got home.  That’s when he discovered his air conditioning unit and furnace...
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