Happy Endings

The world is immensely stressful and there’s lots of bad news.  So, good news features work to position you as a positive outlet.  Either through soliciting for them online or asking listeners to call and contribute them, highlight the good things happening in...

WDRV, Chicago Sherman’s $14,000 Vacation

Hooking the audience with a question almost always works to build intrigue to hear a story.  Brian Sherman, from Sherman and Tingle, WDRV, Chicago, had a lovely summer vacation, until he got home.  That’s when he discovered his air conditioning unit and furnace...

The Best Breakfast Ever

Promotion time with everyone headed back to school in the next several weeks.  Partner up with a local chef and have some sort of competition amongst grammar schools to find one school (or one classroom) that will receive a gourmet breakfast with all the fixings from...

Stories from the HVAC Guy

Summer brings broken air conditioners.  And then emergency calls to HVAC companies begging for someone to come that day to fix them.  HVAC repairmen (it’s never a woman, right?) see everything.  These folks go into neighborhoods and homes they’ve never...

MIX 104.1, Boston It’s Time for Lobster News

There are very few markets where lobster news would be a part of a show’s information segment.  But considering it’s a local food in their market, Karson and Kennedy, MIX 104.1, Boston, highlight all news that is lobster-oriented.  Lobster ice cream might...
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