Nothing is better than when a morning show does something fun and innovative that fits its brand image that the competitor wouldn’t think of doing. Alicia Keys is making the rounds to promote her new CD. Pablo and Free on WPGC, Washington not only did the standard Q&A, they had Alicia call a record store as a customer looking for a song she didn’t know the name of or the artist and that all she could do is sing the hook, which she does. Of course, it’s her song! The effort here is spectacular and created a break listeners walked away talking about!