March Madness is done, but there are a couple of breaks I thought you’d enjoy, both from Two Men and a Mom, WRAL-FM, Raleigh. The first is a simple break where Sarah tells Kyle and Bryan her bracket strategy. She is an NC State alum and knew little else about the teams involved in the tournament. That didn’t prevent her from picking winners, although her logic was odd, in a funny kind of way. The takeaway on this break is that when you are honest with the audience and comfortable to share that you have no idea what you’re doing, a playfulness and organic sense of humor appears. In the second break, the team crowns its winner of their parody, Starch Madness, where they looked for the most popular potato-based food item. After all the voting, the team decides to insert in the break a little unexpected Easter egg by using a personality from their sister TV station, who had an investigative bulletin. Surprises are nice in breaks and this is one of them to capture the imagination of the audience.
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