The Cubicle Casanova

Many of your listeners are married to a guy who gave up on Valentine’s Day years ago.  Find a person musically inclined (or grab those in your cast who can sing and play an instrument) and visit a few at work to serenade them for the holiday.  Call it The...

Hawkeye in the Morning, KSCS, Dallas Put Deon In

How do you do the topic of sports on a female targeted radio show?  By using the same technique we do with all other topics – by creating laughter and fun.  No doubt the topic of the Dallas Cowboys can drive that market.  But we know that chatter about X’s...

The Super Bowl Day Off

The Super Bowl is less than two weeks away.  What would you do to make sparkle getting one listener the day off from work the day after the Super Bowl?  Every year we hear chatter that that Monday should be a holiday – make it come true for one listener in a way...

Mojo in the Morning Hears from President Trump

What you can do on your show is correlated to how deep the relationship is with your audience. Those shows that are well-defined and have been on-the-air longer can go places newer shows can’t and shouldn’t.  Mojo in the Morning, Channel 955, Detroit has...
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