The Monday Morning Free Idea
Need fresh inspiration for show content?
Check back every Monday for The Free Idea—a fun, entertaining bit of inspiration to help your show connect with your audience even more. You can also view past ideas, many of which my clients and I successfully used to engage listeners.
Need help with that? Give me a shout!
Easter Egg Butts
With Easter about a month away, create a competition between the male members of the show or station where the loser must pose for a picture for social media called Easter Egg Butts. See an example here.
March Sadness
The NCAA basketball tournament is front and center for the next few weeks. What’s your parody of it? How will you be topical and engage the audience? At some shows, we’ve chosen 16 of the saddest songs ever written and will whittle it down with lots of digital and on-air engagement to find the winner of March Sadness.
The Irish Booth Annoucner
What might be fun is to find someone with an Irish accent and have them be your booth announcer on St. Patrick’s Day on Monday, March 17. They talk you into stop sets live with teases for what’s next, talk out of stop sets to re-introduce the show, and do all promos and sweepers.
Five Things
With Elon Musk asking federal workers what five things they accomplished last week at work, you should do the same. Have your spouses/partners ask you, ask female listeners to ask their guys (air them together), ask your co-workers!
The Long Chew Challenge
Given the pressure of the world, if you need a stupid and inane idea, do the Long Chew Challenge. Go buy ten brands of gum and find ten people in the building who’ll chew it and log how long it takes before each piece runs out of flavor. Catalog everything. All in your effort to find the brand of gum that lasts the longest.
The Pothole of Pennies
With all the talk of no longer making pennies, here’s one you can plan on once winter is over in your market. Find a big pothole somewhere in the metro. Let listeners guess how many pennies will fit in that pothole until it’s filled. It’s great social engagement for a week, then go do it, with a video you can release once done. Maybe get the mayor on, too, to get the pothole filled properly when you’re done.
Chicken and the Eggs
Sounds like everyone’s talking about the price of eggs. How about finding a farmer who’ll let you adopt a chicken and then, once that chicken lays a dozen eggs, give them away to one lucky listener?
Super Bowl Bets
Will a player or coach cry during the National Anthem? What color will the Gatorade be that’s poured on the wining coach? The biggest day for betting in America is the day of the Super Bowl. Find the oddest with a Google search, but locate someone from a betting site to come on to run down the full list of the oddest things people are wagering on around the game for a better break.
Pitch Your Pardon
Two phone topics come up from what Trump’s done that never touches politics. Pitch Your Pardon (he pardoned the January 6 people). What have you done in life (big or small) you would want a pardon for? Then, as a show, pardon them. He’s also signing lots of Executive Orders. The topic: you’re now the boss at work. What Executive Order would you sign to change things there? You can also sign an Executive Order for your family!
Super Duper Lost and Found
No doubt you have a big arena in town. The place for sporting competitions and concerts. Partner with them and, after an event, bring on the person who runs the lost and found department who will go over all the items left behind the night before, found when they were cleaning up. The odder the items the better.