The Monday Morning Free Idea
Need fresh inspiration for show content?
Check back every Monday for The Free Idea—a fun, entertaining bit of inspiration to help your show connect with your audience even more. You can also view past ideas, many of which my clients and I successfully used to engage listeners.
Need help with that? Give me a shout!
You’re Speaking My Language
With the FIFA World Cup the biggest story in America for the next few weeks, choose a premiere match up every few days and learn how to say simple things in those languages on the show by inviting in someone fluent who can teach them to you.
Dad Jokes on the Tens
Father’s Day is June 21. Gather dad jokes from listeners this week – set up a phone line where they can leave their name, city, and dad joke. Then, on your show this Friday, feature a listener with a dad joke every ten minutes. If you wanna cover 6:00-9:00am, you’ll need eighteen (with no recycling). Make it a theme this week to get them for a relevant Friday show.
Ten Dates in Ten Weeks
With ten weeks to go before Labor Day (the traditional end of the summer), how about re-kindling romance with Ten Dates in Ten Weeks. Profile a different cool date locals could enjoy in your market. This one is sponsorable so, share the idea with the sales folks so they can win, too.
250 on America’s 250
America’s 250th birthday will be a big topic in one month. To tap in, can you get 250 kids to read the Pledge of Allegiance or get 250 people to meet you at a public location to sing the National Anthem?
Scratch It for the Graduate
Many kids of your listeners will be graduating from high school over the next few weeks. And some of those kids will go on to higher education. Which costs a lot! Time for Scratch It for the Graduate. Talk with listeners whose kids are headed to college. Find out where and how much that costs. Then grab a $1 scratch off lottery card and give them all the winnings to defray the cost!
Gush on Your Grad
College and high school graduation season is upon us. Once you gather the dates for local graduations, do a recurring feature in those weeks called Gush on Your Grad where moms and dads come on to tell you about their kid who’s graduating! You’ll feel their pride (or relief!) and it’ll be very local, as the school will be named.
To Leave Me Alone
I’d always thought one of the best gifts you could give your mom was to leave her alone for the day. No banging on her about what needs to be done around the house or to ask what’s for dinner. Test this theory. Take calls only from moms and ask, on a scale of 1-10, how they’d receive a gift like that for Mother’s Day. To not be bugged about anything!
The V Team
Do you do a trivia feature on your show every day? Find five valedictorians from area high schools next month (The V Team) and invite one a day to come on with their mom to play the game once graduations happen. Yea, they’re book smart, but do their know their frivolous trivia?!
The Morning Show By the Numbers
Let’s do some quirky character development in a new feature called the Morning Show By the Numbers. Pit the cast against each other to reveal something personal to the audience about themselves: who on the cast has the highest FICO score? Which guy has the best testosterone level? Who has the worst Uber rating? Who in the room got the most money back in their tax filing? Who has the highest IQ? If doing this, make sure to reveal everyone’s score so we see best to worst!
You’re an A+ in a C-minus World
A show was playfully complaining to me the other day that the world is very C-minus. You can’t get a human on the phone, people snipe at each other in public, technology doesn’t work properly. So we came up with a new feature An A+ in C-minus World. We ask listeners to call to uplift people and places that go above and beyond, regardless of how big or small it is.