All the ratings gimmickry in the world can’t beat a personality who is emotionally connected to his or her listeners. When starting with a show, I ask what two unaided things they want the audience to say about them in two years. Almost every time I get back the right answers: that the show is […]
The next time you get on a plane, glance to your left before walking down the aisle to your seat. Those two pilots, whether young or grizzled veterans, have one thing in common with every other pilot on every plane you’ll ever be on. They have a flight plan to get you from here to […]
I love sports, but hate golf. Many of my friends play and I’ve never understood the appeal of a venture that so frustrates and angers people. That said, I adore The Masters and am glued to its final round every April. I cry tears of joy when someone wins their green jacket. It was no […]
Creating Credible Connections
All the ratings gimmickry in the world can’t beat a personality who is emotionally connected to his or her listeners. When starting with a show, I ask what two unaided things they want the audience to say about them in two years. Almost every time I get back the right answers: that the show is […]
Six Step Show Prep
The next time you get on a plane, glance to your left before walking down the aisle to your seat. Those two pilots, whether young or grizzled veterans, have one thing in common with every other pilot on every plane you’ll ever be on. They have a flight plan to get you from here to […]
They Missed the Cut (Pun Intended)
I love sports, but hate golf. Many of my friends play and I’ve never understood the appeal of a venture that so frustrates and angers people. That said, I adore The Masters and am glued to its final round every April. I cry tears of joy when someone wins their green jacket. It was no […]