Kick-Ass Audio Breaks

The very best phones always come out personal stories.  Many shows lean on surveys or magazine articles to launch phones – that’s generic, boring, and impersonal.  When the show shares something that happened to them, and then open the phones to get similar stories, they’re even better because character development happens (the audience is connecting with the story).  In this audio segment from J & Julian on B96, Chicago, J tells a story about wanting a refund from a car wash that  messed up his car.  Listen after for the great stories they get from listeners as everyone kicks back to be entertained.  This is simple bread-and-butter stuff, but quite effective when launched from talent sharing a relatable experience they had.

We do a fun thing at the end of every artist interview on syndicated country morning show, Tony & Kris.  It’s called “60 Seconds”, where the guys throw odd, quirky questions at the artists only looking for the first response that comes to mind.  It’s a fun way to end interviews and gives listeners additional insight into the artists’ lives.  Here’s a recent version of “60 Seconds” with The Band Perry, who’s up for several CMAs.