Radio Show Content | Audio Breaks

WQYK Dave’s Mom’s Voicemail

July 29, 2012

Dave & Veronica We’re in the silly business, right? Here’s a break from Cledus, Dave, and Veronica on WQYK, Tampa which perfectly fuses relatable content with innovation. Dave thought his mom’s outgoing voicemail made her sound like she worked for a 900-number. Listen to how he talks about it and, more importantly, what they do with it to make the audience laugh.

MOJO A BJ to Fix the AC

July 22, 2012

It was 100 degrees in town this week and Mojo in the Morning, Channel 95.5, Detroit talked about it. Here’s a storyline very well constructed to get listeners to hang on for resolution. They received a call from an air conditioning repairman who talked about how busy he’s been. He tells them this story about how, when fixing someone’s unit, a neighbor who can’t get hers fixed approaches him and offers him sex if he’ll take care of things. Instead of finding out if he accepted the offer after he tells his story, Mojo asks listeners what they thought he did, before the guy tells all. These two segments below were separated by a stop set and some music.

WWFS Shopping for Sandals

July 15, 2012

Jim & KIm I love shows who make something from seemingly the smallest of things. Recently, Kim Berk, from Jim and Kim, Fresh 102.7, New York, broke the heel of her shoe. Challenged, her partner Jim Douglas and Producer Craig went to buy some cheap sandals to get her through the day. They took along a recorder and found a fun person in the shop to help. The moral of this story: always record what you’re doing so you can share the experience with the audience and make it come alive.

WBMX Karson Breaks Up With Michael

July 8, 2012

Karson & Kennedy When a spouse goes out of town for work or to visit relatives for a short while, it’s natural to fill that time getting to know your neighbors or doing things with friends you haven’t seen in a while. But once that spouse returns, you must re-devote yourself to them. This was appropriately, if sardonically addressed by Karson and Kennedy, MIX 104.1, Boston, when Karson’s wife, Lana, returned from being away for a while. Karson called his new friend, Michael, on the air to “break up” with him after their brief, early summer bromance.

WWFS Are Hairy Chests Back (Tom Selleck)

July 1, 2012

Jim & KIm Are hairy chests back in vogue? Jim and Kim, Fresh 102.7, New York City saw this survey and, targeting women, believed it was a good topic to interact about with the audience. They also decided to talk with famous hairy chest celebrity Tom Selleck to get his take. They actually had an interview already scheduled with Selleck and realized they could’ve used that time to let him sell his TV show or have fun with him around a topic more appealing to the broader female audience. They chose the latter and put together this more entertaining content break.

Kick-Ass Audio Breaks

WQYK Dave’s Mom’s Voicemail

MOJO A BJ to Fix the AC

WWFS Shopping for Sandals

WBMX Karson Breaks Up With Michael

WWFS Are Hairy Chests Back (Tom Selleck)

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