Just before Thanksgiving I had surgery. A few weeks ago, I got together with some non-radio friends, and one asked how I was doing. Thirty seconds into my update, the other person interrupted and proceeded to tell me, over the course of several minutes, about his last three surgeries. The focus never came back to […]
https://reynoldsgroupradio.com/wp-content/uploads/2020/08/SteveReynolds_logo-rev-300x86.png00Steve Reynoldshttps://reynoldsgroupradio.com/wp-content/uploads/2020/08/SteveReynolds_logo-rev-300x86.pngSteve Reynolds2022-01-03 12:40:392022-01-03 12:57:54What Kind of Conversationalist Are You?
I’m an Apple guy and just ordered their new MacBook Pro. It’s received stellar reviews and it’s time to update my laptop, so I placed my order. One thing Apple gets better than any other of the hundreds of brands I interact with is that they know they’re not in the technology or computer business. […]
https://reynoldsgroupradio.com/wp-content/uploads/2020/08/SteveReynolds_logo-rev-300x86.png00Steve Reynoldshttps://reynoldsgroupradio.com/wp-content/uploads/2020/08/SteveReynolds_logo-rev-300x86.pngSteve Reynolds2021-11-14 14:59:542021-11-15 08:44:00Expectations Are the Thief of Joy
Program directors and talent wonder the same question: when will we get ratings? Managers and sales folks ask a different question: when will the show help me make money? The trajectory has always been the same to answer both questions: Content leads to… Images which lead to … Perceptions which lead to… Ratings which lead […]
https://reynoldsgroupradio.com/wp-content/uploads/2020/08/SteveReynolds_logo-rev-300x86.png00Steve Reynoldshttps://reynoldsgroupradio.com/wp-content/uploads/2020/08/SteveReynolds_logo-rev-300x86.pngSteve Reynolds2021-10-15 10:44:352021-10-17 08:22:37When Will My Show Make Money?
What Kind of Conversationalist Are You?
Just before Thanksgiving I had surgery. A few weeks ago, I got together with some non-radio friends, and one asked how I was doing. Thirty seconds into my update, the other person interrupted and proceeded to tell me, over the course of several minutes, about his last three surgeries. The focus never came back to […]
Expectations Are the Thief of Joy
I’m an Apple guy and just ordered their new MacBook Pro. It’s received stellar reviews and it’s time to update my laptop, so I placed my order. One thing Apple gets better than any other of the hundreds of brands I interact with is that they know they’re not in the technology or computer business. […]
When Will My Show Make Money?
Program directors and talent wonder the same question: when will we get ratings? Managers and sales folks ask a different question: when will the show help me make money? The trajectory has always been the same to answer both questions: Content leads to… Images which lead to … Perceptions which lead to… Ratings which lead […]