Archive for month: September, 2013
MOJO FInd Out From the Best Man
Terrific radio is story-based. Tell yours, then ask the listeners to their theirs. Stories are relatable and have twists and turns and moments of unpredictability that draw listeners in. In this simple break of phones, Mojo in the Morning, Channel 95.5, Detroit asked listeners what they learned about a happy couple from a best man.
Can We Hear Your Hold Music?
Can we hear your hold music? Goofing off on a conference call this past week, a show was talking about what horrible music they had to hear while on hold to talk with someone outside the building. Ask listeners to critique the on-hold music at their workplace, then have them invite you to call to hear it. This could be a one-week competition to see what local business has the lamest on-hold music.
KSON John’s Mom on The Pope
One of the smartest things a show can do is make stars of their family members. It’s rare that we get a new Pope. More rare when an anchor calls his mom to see how it’s playing at her local church. In this clip from John and Tammy, KSON, San Diego, John checks in with his mother to find out the scuttlebutt at her place of worship.
Wax On, Wax Off
We had Beyonce tickets to give away and Drex and Maney, KISS 95.1, Charlotte came up with a great idea. Ten listeners qualified to come in on our Friday show. A very hairy Drex went to another room where ten strips of hot wax were applied to his chest. Under five were a pair of Beyonce tickets. Each listener, one at a time, ripped off a strip to see if they won. Drex took one for the team and created fun radio in the process.