Pen of the Day

A show I work with was recently mentioning on the air the lack of pens to write with in the studio.  So, a listener sent them a pen from her workplace.  A quirky, odd idea might be called “Pen of the Day”.  Encourage listeners to send you a pen from work; preferably one with their company information on it.  Each day for a few weeks, with a fun production value, highlight the office by reading the information on the pen to the audience.

Hot List February 24, 2014

Sochi Olympics
Academy Awards
Galaxy S5
Daytona 500
Whats App
NAACP Image Awards
The Ukraine
History of Rap 5
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WPGC Get the Day Off Due to the Weather

The Pablo ShowIt’s important to be where the listeners are psychologically.  With recent bad weather in the nation’s capital, The Pablo Show, WPGC, Washington, DC decided to talk with listeners who didn’t want to go into work because of it.  They chose one of the listeners and got their boss on the other line to request the day off for them.  Be on the most important topics of the day for your market (on this day, it was the weather for DC) and do something with them that not only is fun, but cannot be replicated by anyone across the street because you thought to do it.

Winter Sex Olympics

With this the final week of the Sochi Games, do “The Winter Sex Olympics” all week.  Once or twice each morning, open the phones, taking calls from people who had sex the night before.  Get the nationality of each person who admits to it, accumulating totals throughout the week.  Then next Monday (after you do a final tally of sex through the weekend), raise the flag and play the National Anthem of the “winning” country, who wins gold!

Hot List February 17, 2014

Sochi Olympics
Valentine’s Day
Miley Cyrus
Powerball
Gays in the NFL
President’s Day
Facebook Gender Options
Ellen Page is Gay
Black History Month
Jimmy Fallon
Daytona 500
USA Hockey
NBA All-Star Game
Spring Training
Simon Cowell
NCAA Basketball
Bruce Jenner
House of Cards

B96 Shelly’s Mom Has Two Stories

The J ShowTwo critical steps for any show to be successful is having a finite content plots and interesting, defined characters.  At The J Show, B96, Chicago, one of the ways w eco this is by the parent of a cast member coming on and offering two stories about their kid.  One is right, the other is fake.  The audience has to  figure out which one is true to win.  In the process, we hear a great story and the cast member is further defined.

Planet Reynolds: Two Private Messages for Talent and One for Managers

Planet Reynolds: Two Private Messages for Talent and One for Managers

Good Looking Guys Cleaning Really Ugly Cars

The winter has been especially brutal in many parts of the country.  When you have as much rain and snow as some markets have had, cars get really dirty very quickly.  A fun morning show idea would be to ask some Chippendale’s Dancers, personal trainers, firemen, or male models to come wash cars with you one upcoming Saturday morning.  Listeners can donate a small amount which you can give to a local charity.  Call it “Good Looking Guys Cleaning Really Ugly Cars”.  Make sure to send out press releases so TV cameras show up.

Hot List February 10, 2014

Sochi Olympics
Valentines Day
Westminster Kennel Club
Beatles 50th Anniversary
The Lego Movie
George Zimmerman vs DMX
Coca Cola
CVS
Black History Month
The Flu
President’s Day
Jimmy Fallon
X Factor Cancelled
Woody Allen
NCAA Basketball
Alex Rodriguez

KFGY Joss Calls Dad on Christmas Lights

Rob & JossListeners love to be let in on the relationships cast members have with each other and their families.  In fact, making them feel like they are a part of your family is critical in developing loyalty from them.  That loyalty equals huge levels of cume and TSL.  Rob and Joss, Froggy 92.9, Santa Rosa, CA understand this.  Which is why, back when Christmas season was in full force, Joss’s dad hung her Christmas lights.  Except she had to make a confession to him.  So she called him on the air to handle things.  This is making listeners a part of the family.