Kyle, Bryan, and Sarah, WRAL-FM, Raleigh The Break You Won’t Understand

Relatabilty is an important image you must own to connect with the audience.  Communicating “we understand what’s important in your life” goes a long way to the audience wanting to be around you.  But you must also go deeper to connect with fans in emotional ways that makes that bond harder to break.  In a market like Raleigh-Durham-Chapel Hill that houses major universities, March Madness is a critically important topic as many are into it and everyone’s aware of it.  Kyle, Bryan, and Sarah, WRAL-FM, Raleigh know the images of each university.  As someone who also lives in the market and is a die hard NC State fan, I’ll share that they always figure out how to disappoint us.  The show knows the average Wolfpack fan is cynical about their team.  Listen to this call you probably won’t understand.  It’s an NC State fan who puts on full display that cynicism.  NC State fans listening to their show, and everyone else who’s lived in the market for longer than a minute, are connecting and laughing at this.  Bonus points (important):  hear to how local this break is!