Brian and Chrissy, WGNA, Albany with Chrissy is a Giggle Box
You want the audience to rally around a cast member? Air a caller who bashes one of them. Then watch as people shift from like to love of that personality, wanting to defend them. On Brian and Chrissy, WGNA, Albany, Chrissy has a unique laugh. In a discussion on-air, Brian goes there, with a listener who calls Chrissy a “giggle box”. Yikes. Watch the phones go crazy as Chrissy fans come to her defense because they’d never want that said about them or someone they like. Tactically placing things like this into the show on occasion, or taking advantage of them when they appear, is a smart move to keep the audience engaged. Then watch the audience rise up to defend the talent and show.