Iris and Grizz, KSII, El Paso, TX with Content that Becomes the Tease

We tease content for two reasons:  to extend listening with a provocative, intriguing tease.  The other is to make listeners who must leave the show wonder so they’ll return the next day out of a fear of missing something.  Often we think of an effective tease as one or two sentences.  What happens when content becomes your tease?  Iris and Grizz, KSII, El Paso, TX recently combined the two efforts very effectively.  They have a daily benchmark where Iris gives pickup lines centered around the biggest topics of the day.  Pennies will no longer be minted so Iris writes lines around the topic, then opens the phones (ChatGPT can help with this).  Listen to them here do content and how their chemistry drives the break, which leads to the tease of the actual lines.  I’m laughing at this break, so I’ll stay for the next.