MOJO Hi, This is Donald Trump…

Seizing the moment in pop culture extends past your content breaks so being about the topics of the day permeates everything you do. Detroit has a huge Muslim population.  Mojo in the Morning, Channel 95.5, Detroit, excels at taking whatever is in the pop culture or news churn on any given day and owning it with their brand of innovation.  The team had several liners cut by Eric Harthen, a great voice actor.  Their audience knows it really isn’t Donald Trump voicing the lines – this is part of Mojo’s appeal – but they use Trump’s pronouncement to ban Muslims from entering the country to connect with and (important) entertain the audience with sweepers used to position the show as very contemporary and fun.