Radio Show Content | Audio Breaks

Nick Cannon Calls His Grandmother at Christmas

December 12, 2010

Rollin' With Nick Cannon There is always a strategic benefit to putting a relative on your show because you become a kid. Here’s 92.3 NOW, New York’s Nick Cannon calling his grandmother to talk about Christmas. Listen as Nick gets redefined from being a super-celebrity to just being someone’s grandson. It’s not only cute, fun radio, it serves a purpose to defining his regular-guy character, too.

WZLX Scared Straight Santa

December 12, 2010

Karlson & McKenzie at WZLX, Boston do a fun feature every Christmas called “Scared Straight Santa”. A distraight parent calls the guys to tell them about a misbehaving kid. Pete McKenzie then calls the kid as Santa to create a little mayhem and to have one of those honest conversations to get the kid to promsie to behave or there will be no presents this year. Here are a couple of calls. Normally this is to young kids for the “cute factor”, but one is to a 19-year old who wanted to do nothing but curse with Santa on the line):

Julian Calls Butterball Hotline

December 5, 2010

What could be more fun during the holidays than calling the Butterball Turkey Hotline to ask some silly questions to see how they’ll react? That’s what J & Julian from B96, Chicago did!

DAVE-FM Crash’s Dad on Thanksgiving

November 28, 2010

Jimmy & Yvonne It’s always a win when you put a family member on the show. Crash, who’s on Jimmy and Yvonne on dave-fm, Atlanta, has a dad who was a big time chef at restaurants for most of his life. No better person to check in with then, to ask some questions about preparing Thanksgiving dinner. This one’s fun. And strategic because everyone in the room is not only mischievous, they all turn into kids talking to him.

RSMS “Dancing with the Negros”

November 21, 2010

The Rickey Smiley Morning Show Anyone who knows me know I hate the typical Hollywood report. Everyone does it, very few are unique and fun and most can be replicated across the street. It’s not the info listeners want, it’s the entertainment. Hollywood news is everywhere – it’s how you do it that stands out. Here’s Gary with da Tea on the syndicated Rickey Smiley Morning Show. He’s phenomenal, as is the show. Listen to how they handle the news that Brandy has been eliminated from “Dancing with the Stars”. No one else can do this but Rickey, Gary, and the rest of this team. Which is why it works.

Kick-Ass Audio Breaks

Nick Cannon Calls His Grandmother at Christmas

WZLX Scared Straight Santa

Julian Calls Butterball Hotline

DAVE-FM Crash’s Dad on Thanksgiving

RSMS “Dancing with the Negros”

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