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Kick-Ass Audio Breaks

For even more inspiration, check out these breaks from my clients—and get a taste for what I bring to the proverbial table with my talent coaching.

Eddie & Jobo Go to the Courthouse

January 22, 2012

Eddie & JoboReality shows have conditioned listeners to want to be entertained by real life.  One place real life happens for some people is in courthouses.  Eddie & Jobo, on KHITS, Chicago head to their local courthouse once a week to talk to people about why they’re there that day.  What ensues are fun conversations that really entertain those listening.

https://reynoldsgroupradio.com/wp-content/uploads/2020/08/SteveReynolds_logo-rev-300x86.png 0 0 steve@reynoldsgroupradio.com https://reynoldsgroupradio.com/wp-content/uploads/2020/08/SteveReynolds_logo-rev-300x86.png steve@reynoldsgroupradio.com2012-01-22 04:33:152012-01-22 04:33:15Eddie & Jobo Go to the Courthouse

KSON Golden Globes or Golden Girls

January 15, 2012

John & TammySometimes breaks go completely sideways.  That’s what happens when performing.  How you handle it is what turns it into lemonade.  John and Tammy, KSON, San Diego, came up with a fun game called “Golden Globes or Golden Girls”, with our entering the awards show season. They gave a fact about one show or the show and the listener had to figure it out.  Really simple and very easy to follow, right?  The listener got completely confused with how to play and here’s the audio.  Listen as John and Tammy just back up, letting this take on a life of its own, making it even funnier.

https://reynoldsgroupradio.com/wp-content/uploads/2020/08/SteveReynolds_logo-rev-300x86.png 0 0 steve@reynoldsgroupradio.com https://reynoldsgroupradio.com/wp-content/uploads/2020/08/SteveReynolds_logo-rev-300x86.png steve@reynoldsgroupradio.com2012-01-15 08:34:112012-01-15 08:34:11KSON Golden Globes or Golden Girls

Do Something With Hollywood Reports

January 8, 2012

Two breaks from two shows dealing with the same issue – what to do with Hollywood reports to make them more entertaining and memorable.

Eddie & JoboKyle & RachelI have never been a big fan of Hollywood reports because they tend to be nothing more than the regurgitation of things listeners can find on Perez Hilton’s website or TMZ.  In order for it to be great, you must do something with it.  Here are two examples of this.  In the first segment, with the pending Kim Kardashian-Kris Humphries divorce, Eddie and Jobo, KHITS, Chicago, talked tp a divorce attorney who offered her prospective on why Kris asked for an annulment.  It’s very efficient, but more importantly, it engages the listeners emotionally.  

In the second segment, when Jerry Sandusky’s attorney suggested that detractors call 1-800-Reality to get a grip on life, Kyle and Rachel, Radio Now, Indianapolis’s morning team did just that and found it to be a gay sex line.  They could have just told listeners that’s what you got, but instead, they let me feel it by actually airing the audio.

https://reynoldsgroupradio.com/wp-content/uploads/2020/08/SteveReynolds_logo-rev-300x86.png 0 0 steve@reynoldsgroupradio.com https://reynoldsgroupradio.com/wp-content/uploads/2020/08/SteveReynolds_logo-rev-300x86.png steve@reynoldsgroupradio.com2012-01-08 04:20:142012-01-08 04:20:14Do Something With Hollywood Reports

WWFS Use of Street Audio at Holiday Party

January 1, 2012

Jim & KImHere are three very simple examples on how the use of audio can help make a break come alive.  Jim and Kim, FRESH 102.7, New York’s morning team, knew the CBS office holiday party was coming up.  Instead of just talking about Christmas parties, they brought listeners there in these three very short examples below.  In the first, they walked around the building asking CBS employees what not to do at a holiday party (they knew they’d get stories based on previous gatherings).  In the next two, they went to the party, waited until a certain amount of alcohol was had, then went around and asked employees what they were worth.  Always have something to record with wherever you go.  Bringing listeners to the event (verses just talking about it) always works better.

https://reynoldsgroupradio.com/wp-content/uploads/2020/08/SteveReynolds_logo-rev-300x86.png 0 0 steve@reynoldsgroupradio.com https://reynoldsgroupradio.com/wp-content/uploads/2020/08/SteveReynolds_logo-rev-300x86.png steve@reynoldsgroupradio.com2012-01-01 05:31:222012-01-01 05:31:22WWFS Use of Street Audio at Holiday Party

Scared Straight Santa

December 18, 2011

Karlson & McKenzieEach year at this time, Karlson & McKenzie, WZLX, Boston, do “Scared Straight Santa”. They take calls from moms whose kids are acting up.  Pete McKenzie then calls the kid back as Santa to check on them and then gets the kid to promise to his mom on the phone to behave until Christmas.  The best things about this are that it’s not dirty and women fall in love with it.

https://reynoldsgroupradio.com/wp-content/uploads/2020/08/SteveReynolds_logo-rev-300x86.png 0 0 steve@reynoldsgroupradio.com https://reynoldsgroupradio.com/wp-content/uploads/2020/08/SteveReynolds_logo-rev-300x86.png steve@reynoldsgroupradio.com2011-12-18 05:12:052011-12-18 05:12:05Scared Straight Santa
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