Radio Show Content | Audio Breaks

Presidents or Beers

February 26, 2012

Eddie & Jobo With last week’s President’s Day holiday, Eddie and JoBo, KHITS, Chicago, decided to see how many presidents an average kid could name. You always need a conflicting category to make something like this funny to express your point. That’s where beer comes in! See how many presidents this kid can name, and then how many beer brands come to mind!

Jobo and His Wife

February 19, 2012

One very efficient way to do character development is to put a relative on your show. Recently, Jobo, from Eddie & Jobo, KHITS, Chicago, gave his mom a car for Christmas. He was beside himself when one of his brothers drove the car (against orders!) and smoked in it. Jobo wasn’t too pleased. Being too emotional about it, Jobo asked his partner, Eddie (who knows his mom very well), to call her to get things right. What you have here is a break, grounded in real life, that’s quite fun to listen in on.

WBMX Karson’s Grandmother

February 12, 2012

Karson & Kennedy Nothing humanizes a radio talent more than when you put a fun relative on the show. It’s terrific character development as the talent shifts from being an entertainer to someone’s kid, spouse, or parent. In these segments from WBMX, Boston’s Karson and Kennedy, Karson’s 93-year old grandmother calls the show to see if Karson knows that that town’s famed Fenway Park is turning 100 years old. Real life is funny…and these two segments with his grandma are.

WBMX The Black Box

February 5, 2012

The Lieutenant Governor of Massachusetts was recently in a car accident where it was discovered, via the car’s black box, that he was traveling over 100-mph. That lead Karson & Kennedy, at MIX 104.1, Boston, to wonder what the black boxes in their cars might say. This is not only innovative, it’s terrific character development.

WWFS Reading the E-Mail

January 29, 2012

Jim & KIm There is no doubt that relationships topics always work on female-targeted radio shows. Jim and Kim, Fresh 102.7 New York’s morning team, saw a multiple page letter a Wall Street broker wrote a gal he had one date with that was way over the line. They could have just read the letter (or parts of it) on their show. Instead, they found someone fun in the building and had them read it to the listeners, thus shifting into a position to react, which made it much more fun because of this added dimension.

Kick-Ass Audio Breaks

Presidents or Beers

Jobo and His Wife

WBMX Karson’s Grandmother

WBMX The Black Box

WWFS Reading the E-Mail

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