WBEB Jimmy Rollins

Tiffany & MichaelThe goal of any interview with a celebrity is to humanize them from the start.  Stars come on because they’re promoting something.  Humanizing them makes listeners more receptive to the sales job at the end.  Jimmy Rollins plays for the Philadelphia Phillies and is a huge local star. Coming on to promote his charity event, listen to the things Tiffany and Michael, B101, Philadelphia talk with him about to create fun and make him a real person.