Archive for month: January, 2014
The Curling Competition
With the Winter Olympics not too far off, how about the air staff engage in a curling competition? The morning show can take on the rest of the personalities. The competition can be recorded for the web, you can have heats and a true curling champion crowned, which will put your talent front and center that week.
WNOW Breakfast with Bryan
Benchmarks must be highly unique, very fun, accentuate a program’s brand of humor, and (if possible) reinforce a character role on the show. Enter “Breakfast with Bryan” on Ty Loves New York, 92.3, NOW, New York City. In this feature, phone screener Bryan talks with a listener about something they recently put in their mouth to eat. With innuendo and comedic pauses, it sounds naughty, but isn’t. No one else can do this because it’s unique to Bryan and the show.
Ten Second to Live
With seemingly everyone sick with the flu, here’s a fun game to play with listeners called “Ten Seconds to Live”. Put together a short list of diseases no one gets any longer that may be fatal or that people rarely get. Then, cruise WebMD for its symptoms. Give the listener the symptoms and then give them ten seconds to name the disease for a prize.
Ten Seconds to Live
With seemingly everyone sick with the flu, here’s a fun game to play with listeners called “Ten Seconds to Live”. Put together a short list of diseases no one gets any longer that may be fatal or that people rarely get. Then, cruise WebMD for its symptoms. Give the listener the symptoms and then give them ten seconds to name the disease for a prize.
KSON John’s Dad’s Birthday
There might be no better character development for radio talent then when they’re talking to relatives on the show. This is when they become regular people. The father of John from John and Tammy, KSON, San Diego, was celebrating a birthday. Listen to the birthday call to his dad below – how John becomes that disappointing son while retaining his self-deprecating sense of humor. In these breaks, listeners see themselves and walk away with the, “he’s just like me” image. That’s a very powerful element in developing a relationship with a listener so they return to the program.