Archive for category: Free Idea

Relationships features and topics are the most universal you can do.  Here’s a new feature called “Why Am I Single?” (a question lots of people ask about themselves).  You put a listener on who runs down the list of their attributes (i.e. college grad, fluent in two languages, disease free, employed full time, 10th in the world in jujitsu).  Then, open the phones for listeners to ask other questions about the caller (here’s where they pull the layers back on past relationships) and then they tell the listener why they might be single.  It is very relatable and has a terrific vicarious aspect to it!

Back several years ago, average Americans would get raises on January 1.  That hasn’t happened to lots of folks for years.  Despite that, there’s no reason the morning show can’t help kids in this regard.  Huh?  Take calls from kids who feel like they deserve a raise in their weekly allowance.  Then, conference call the kid with their parents and barter (negotiate) the kid getting more allowance, in return for doing more chores.

“Did They Make It” is a simple, relationships-oriented game you can play.  Listeners come on and tell you a brief (one or two sentence story) about something that once happened in a relationship they had (i.e. “my guy sat me down after we’d been together for three months and admitted that he once did jail time for drugs.”) and the show has to figure out if the relationship survived the story.

With the holidays upon us, a simple, but very effective character building bit is for the male co-host of the show to put his wife on the air so she can detail his list of things that need to be done around the house for the holidays.   From cleaning to fixing things to anything else that needs to be done to prepare for visitors, this easy bit will position your guy as a regular Joe, who gets the same marching orders from his wife that listeners do.  This, then, can morph into calls from female listeners who’ll detail the list they have for their guy.  And you can be bold – find the guy of a female caller and obligate him publicly to the list, even checking back in a few days to see how he’s done.  It’s real, and it’s real fun to eavesdrop on this kind of idea.

Here’s a great character development bit called “Confessions of your Ex’s”. Each show member finds a former partner – they come on and admit something on the air about the show member. It’s vulnerable, revealing, and story-telling in a way that’ll define each person on the show and make them memorable!