Radio Show Content | Audio Breaks

The Josie Dye Show, Indie 88, Toronto with Delayed, Cancelled, or On Time

July 21, 2024

With vacations in full swing, we’re hearing that airports are packed. Here’s audio from The Josie Dye Show, Indie 88, Toronto that taps into all that air travel. The fun game is called Delayed, Cancelled, or On Time. Grab a flight from your airport and call that airline’s 800-number to record the flight status. Bank the audio and have your caller guess which of the three that flight will be – delayed, cancelled, or on time. Then play the call to see if they win the prize. A tip – find online a flight out of your airport that leaves for a vacation destination (like Orlando because of Disney) within a few hours and is either delayed or cancelled as that’ll be funnier when you do it on-air. Here’s audio as an example.

Anna and Raven, Star 99.9, Bridgeport, CT with the Biden-Trump Debate Bets

July 14, 2024

With politics now ramping up as a potential Hot List topic, you can consider using it as a foundation for content for the show. The threading of this needle needs to be precise so it’s not commentary or you advocating for a candidate (so it isn’t polarizing). Plus, it’s important to maintain the goal – entertaining the audience. With the Trump-Biden debate a few weeks ago, Anna and Raven, Star 99.9, Bridgeport, CT took on the challenge of crafting unique content around the topic without touching that third rail. In a brainstorm, we realized that people like to bet and there were probably weird bets happening that night on the debate, too. Here’s an interview with a betting parlor owner on just that angle. It wasn’t about politics, but was about something attached to the debate that created the relevance.

George, Mo, and Eric, 100.3 The Bull, Houston with Mo Knows Country

July 7, 2024

Something very easily missed (and sometimes dismissed) is you integrating your show into the radio station’s music brand. Some shows rarely even mention the music. I’ve always thought that that’s a bad move. So a challenge with this week’s audio. What can you do to improve on that? When you do, you send important signals to the audience that you’re a part of a larger product than just your show. It could be as simple as mentioning the artists and titles of songs you play. Or it could be doing content centered around the music. George, Mo, and Eric, 100.3 The Bull, Houston have a daily feature called Mo Knows Country. It’s like the trivia feature many shows play, but the questions bring the show into the music brand of the station. A very smart move.

Karson and Kennedy, MIX 104.1, Boston with What Are You Doing This Weekend?

June 30, 2024

Sometimes, we make radio much harder than it should be. I always preach to shows that something that aids your win is when you are more interested on the audience than you want them to be on you. Focusing on your fan’s lives or their stories (after you share yours) is storytelling that other listeners are engaged by. Case-in-point is what Karson and Kennedy, MIX 104.1, Boston do each Friday. They ask the audience what they’re doing this weekend (a question we all ask our co-workers and friends on Fridays). Through some phone screening, the best ones are aired and a few people, doing really interesting things, are brought back on Monday to hear how it went. Don’t make this so hard – Friday shows can be gimmes if you focus on your fans.

Chris and the Crew, WPST, Trenton, NJ with the Carrot Snap Controversy

June 23, 2024

The moral of this story is that silly and frivolous wins. In a world of seemingly always weighty topics, the sillier you are, the more the topic is retained sometimes. Enter Chris and the Crew, WPST, Trenton, NJ. Have you ever been to a grocery store and broken off part of a package of things because you didn’t need all of it? Some stores let you do that. Here’s the dumbest. A person who can’t afford a full carrot in the produce aisle, so they break it in half. Is that okay to do? Chris, Gianna, and Joe chat about it with wildly opposing opinions (good) and then ask the audience to chime in (very good). Here’s the set-up break along with phone calls.

Kick-Ass Audio Breaks

The Josie Dye Show, Indie 88, Toronto with Delayed, Cancelled, or On Time

Anna and Raven, Star 99.9, Bridgeport, CT with the Biden-Trump Debate Bets

George, Mo, and Eric, 100.3 The Bull, Houston with Mo Knows Country

Karson and Kennedy, MIX 104.1, Boston with What Are You Doing This Weekend?

Chris and the Crew, WPST, Trenton, NJ with the Carrot Snap Controversy

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