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Planet Reynolds Newsletter

SkyMall: Doing Your Part

January 25, 2015

With the not-so-shocking news that SkyMall is headed to bankruptcy court, it’s time to do your part in saving the company whose catalog kept us occupied on so many airplane trips.  Find the three least expensive, silliest items in SkyMall.  Ask listeners which one you should buy, learn a lot about that product, then craft a major, over-the-top giveaway on the morning show to give it to a lucky listener.  The dorkier the item and the bigger way in which you give it out will make it cut through.

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