Kyle, Bryan, and Sarah, WRAL-FM, Raleigh with The Winner Happens In the Future

Last week’s audio featured pure silliness – Moug and Karla, B96, Chicago getting a witch to put a hex on a rival sports team.  Let’s keep both themes in this week’s audio.  The premier sports match up in the Raleigh-Durham area is whenever Duke plays UNC in basketball.  As someone who lives here, this area comes to a standstill the day of this game.  We talk a lot about topic-treatment-tone, the Coleman Insights inspired 3T’s of content.  Here’s one you can steal if you have a similar sports rivalry in your town – and it’s memorable because of it’s silliness.  Kyle, Bryan, and Sarah, WRAL-FM, Raleigh wondered the day of the game who’d win.  So they decided to go into the future.  And where is it tomorrow?  Australia!  Where the game has already happened!  They called Australia to find out who won, before the game happened.