Radio Show Content | Audio Breaks

Froggy 92.9, Santa Rosa, CA Vader Baby

January 2, 2017

Rob & Joss Music-based features resonate with listeners. Which is why Rob and Joss, Froggy 92.9, Santa Rosa, CA do a weekly feature called “Write a Song Wednesday”. They choose a topic (in this case Star Wars) and tap into it comedically by asking listeners to suggest lines for the song. A local musician then puts together a short tune using listener’s funny suggestions. The nice addition to the feature, considering it was Christmas-time, was that the team decided to parody “Santa Baby” and make a song called “Vader Baby”. These songs are always short (60-75 seconds), have a listener component to them, and work to a goal of creating some fun.

HOT 101.7, Santa Rosa Liberating the Crunch Bar

December 11, 2016

Stacey K & Jonah Bring me there. When you tell your story, make me feel like I am in the room with you. We’ve all been in the predicament where we buy something from a vending machine and it gets stuck and does not release. There was an suspended crunch bar in the kitchen vending machine and Stacey K and Jonah, HOT 101.7, Santa Rosa, CA were determined to set it free. Only thing is, they had to wait for the vending machine guy to show up to do it. Every effort to rock the machine to do so failed. Recording the audio of the crunch bar’s liberation and then delivering it to the person who originally purchased it made me feel like I was there with them as the story was told on the air. It also made the narrative funnier and more connective.

WIL, St. Louis You’re a Mean One, Mr. Grinch

December 4, 2016

Bud & Broadway Do you know the lyrics of the Christmas songs you’ve played a thousand times on the air? Kelly from Arnold on Bud and Broadway, WIL, St. Louis obviously doesn’t. Singing “You’re a Mean One, Mr. Grinch” to herself in the studio, the team noted her lack of knowledge of the words. So…this became a break. It highlights the team’s relevance and sense of humor. They challenged Kelly and the room to know the next lines after the song starts. This is great use of audio and a very organic break with tons of laughter and self-deprecating humor from everyone. This break opened other possibilities – like the team having to do Christmas carols on the spot for the audience, showing again how don’t know the lyrics of the world’s biggest holiday songs.

WZLX, Boston Scared Straight Santa

December 4, 2016

Karlson & McKenzie Which list are you on? Naughty or nice? Every parents dream for the next couple of weeks is for their kids to behave to get through the holidays. And the threat of Santa Claus is most powerful. In this classic bit from Karlson and McKenzie, WZLX, Boston, they check on kids and call them out on their naughtiness. The team takes calls from parents whose kids are misbehaving. Then Pete McKenzie calls the kid as Santa Claus and gets them to promise to behave through the holiday season or they’ll get nothing for Christmas. Pete is very careful to not cross the line and become cruel – listen as he adds just the right amount of attitude and humor as he interacts with young Schuyler.

Froggy 92.9, Santa Rosa, CA Joss Loves to Decorate

November 27, 2016

Rob & Joss Audio helps you tell a story. When planning your breaks, part of the prep process should be to see if audio exists to help place your commentary and observations in context (i.e. when talking about something you saw on TV, that audio helps bring in those who didn’t see the show – which is a majority of those listening). Likewise, ask what audio might exist that will heighten the entertainment factor of the break. Rob and Joss, Froggy, 92.9, Santa Rosa, CA got into a discussion of Joss’s love of holiday decorating and the topic of her mother came up. The team is also a couple, which the audience knows, which gives Rob license to have fun with Joss’s mother in the conversation. Here, but briefly, Rob uses the wicked witch of the west music from The Wizard of Oz solely to put more energy and laughter in the break, thus helping the story-telling and creating more fun.

Kick-Ass Audio Breaks

Froggy 92.9, Santa Rosa, CA Vader Baby

HOT 101.7, Santa Rosa Liberating the Crunch Bar

WIL, St. Louis You’re a Mean One, Mr. Grinch

WZLX, Boston Scared Straight Santa

Froggy 92.9, Santa Rosa, CA Joss Loves to Decorate

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