Kick-Ass Audio Breaks

Benchmarks must be highly unique, very fun, accentuate a program’s brand of humor, and (if possible) reinforce a character role on the show.  Enter “Breakfast with Bryan” on Ty Loves New York, 92.3, NOW, New York City.  In this feature, phone screener Bryan talks with a listener about something they recently put in their mouth to eat.  With innuendo and comedic pauses, it sounds naughty, but isn’t.  No one else can do this because it’s unique to Bryan and the show.

You have two options when you have a personal experience that’s interesting enough for the listeners to hear.  You can either just tell the story or you can record audio while it’s happening and bring some of that to the break to help listeners feel it.  Dave and Veronica, WQYK, Tampa totally get the latter concept.  Dave recently had an experience while in a men’s bathroom stall.  Something happened a few stalls down so crazy to him that he decided to grab audio of it to help the break.  The way he handled this is way more entertaining for the audience then him just recounting the facts.